The Practical Guide to Digital Transformation: Quickly Master the Essentials with Tips, Case Studies and Actionable Advice (Kogan Page)


Digital transformation is a vital practice for organizations trying to keep up with competitors, but with new digital approaches constantly promising to revolutionise the workplace it can feel impossible to keep up. Cut through the hype with this accessible guide to making end-to-end digital transformation happen.

While technology offers the possibility for business improvement, successful digital transformation also requires an effective strategy, the right culture, change management, the ability to stimulate innovation and the knowledge of where to upskill and where to bring in new talent. Doing Digital Transformation covers each of these factors and more by breaking the process down to 17 easy-to-follow and practical steps.

Each chapter includes a case study of an organization getting it right, along with advice on putting the principle into action, key tips and tricks, and what you might say in your next meeting. This book also outlines how to start with the foundations of 'doing digital' and build from there, including data science, cyber security, workable technology, minimised stack duplication, data registers and good user experience. Quickly build confidence and make change happen with this actionable guide to the essentials of digital transformation.

Available from all good bookstores and Amazon.

Reviews and testimonials

"Refreshingly free of waffle and ego, this is an incredibly valuable guide - in fact almost a recipe - for launching and landing meaningful digital and business transformation. Every page shares precision insights and immediately actionable suggestions with a simplicity and clarity that only comes from many years of walking the walk. As useful for someone starting their digital transformation journey as one despairing about their progress to date! " ― Pete Herlihy, Lead Product Manager, UK Government Digital Service

"This is a great book that will be of huge help to those involved in digitally enabled transformation. It is intensely practical, with many good case studies, but also very readable. The book is aimed squarely at those responsible for initiating and leading the change rather than technical experts. From me it comes strongly recommended. I wish it had been written a long time ago." ― Lord Bob Kerslake, former Head of the UK Civil Service